Is your site pulling in traffic?
Sometimes the simplest things can help increase traffic to your website. I’ve been meeting with several contractors lately and what really surprises me is that they’ve got great photos posted in a portfolio but there isn’t a word there to tell people about the project, the challenges the contractor faced or the solutions they came up with. A huge opportunity was lost to tell people about how they work and how they help their customers. It’s also a lost opportunity to bring people to their website! Those words are keywords! They help to draw traffic! Increased traffic means more leads and that means more potential revenue. And they missed it.
What if someone was searching for a contractor to do a master suite addition and those keywords aren’t on your page or in your portfolio? You don’t have a chance to come up on a search. Now add a caption to go with those photos and you’ve just created a way for people to find your website and learn about your business. Even better is a portfolio that’ll let you add a few sentences to tell about the project. I just found a WordPress plug-in that does just that and I can’t wait to use it with these contractors and watch what it does to bring in business. To me, it’s all about finding the perfect solution for our clients. Every one of them has their own unique challenge but this latest find can help a whole industry!
If you would like us to come up with a solution to your problem don’t hesitate to give us a call at 508-697-4027 or fill out our convenient form to schedule a 30-minute complimentary phone consultation. Talk to us. We love a challenge!