As years pass when you’re in business you take things for granted. It isn’t until something happens that you get to take a step back and take a look at how the business has changed and how it’s evolved. A recent incident taught me to
If you’re like most business owners you’re great at what you do and the other stuff gets pushed to the wayside. Then, when you’re slow, you wonder how this happened. It happened because there wasn’t a plan to be consistently marketing. When I meet with a
Did you know that more than 50 percent of Google search queries worldwide are done using mobile phones? Desktop is no longer the primary search tool. This, combined with the change in Google search criteria (if your website is not mobile friendly, it won’t come
Are you one of those business owners who avoids marketing, doesn’t understand it or just plain doesn’t have time for it? If you are, it’s probably done piecemeal or by the seat of your pants. If this is familiar to you, read on … We worked
How do you like our new look? We're still performing our magic behind the scenes but the wizard has retired. I'll miss him. For those of you who never heard the story of where he came from, let me tell you. In my last corporate
It’s important to understand how your web site integrates into your business. It should not be the only marketing piece you have. Other marketing efforts should also drive traffic to your site and with keep you top-of-mind. How do you do this? Every business is different
Are you the type of person who has a plan pulled together or do you just go by the seat of your pants when it comes to marketing? Let me try to sway you to having a plan. For most businesses there are products or services
Is your business hiding in the shadows? Try a bit of PR and see if you can shine some light! There are many topics that can be written about and submitted to web sites such as PR Web, industry sites or to local online or
We hear it all the time. The Green initiatives are all around us. But “Grow Local” doesn’t just mean farming, it means growing your business locally as well. And how do you do that? Internet marketing is a great option. Here are some things you can
I recently asked this question in my mastermind group and the answer was a resounding “NO”. Some folks who thought they knew the answer were now second guessing themselves. This experience prompted me to do a little research. I found that the phrase “What is
