Does your website stand out from the crowd?
I’ve recently been doing some market research into the alternative energy field and was amazed at what I found. Many of the sites looked alike. I mean, really, looked alike.
- They had a white background.
- They had black text.
- They had 3 columns with photos.
- And most of them had a banner across the top with rotating pictures.
If I was planning to go back and pick one of those companies to install solar panels on my roof I honestly wouldn’t remember which one it was because they all looked THE SAME. There wasn’t anything distinct about them. You’d want to give your potential customers something to remember you by, wouldn’t you? Even something as simple as a changing the background to solar-related tones of a warm orange or yellow background would make you different from your competition.
Want help standing out from the crowd? Or do you know anyone in the alternative energy field that could use a little help setting themselves apart from the competition? Please give us a call at 508-697-4027 or schedule a F*R*E*E 1-hour consultation. Simple Wizardry has powerful solutions for your small business.