Video, Audio & Images … Great Ways to Get Your Message Out
Did you know Video, Audio and Images are three fabulous ways to show potential customers what you have to offer? Demonstrating how to do something on video, recording a presentation and making it available for download or showing a before and after comparison of a project you’ve just completed are all great tools to show your expertise.
Did you know that YouTube is now the second largest search engine, displacing Yahoo last year? In January 2011 YouTube crossed the 100 million viewer mark. When you add in the fact that Google is their parent company and how well the two work together it’s a good reason to use video as a marketing tool.
Have you done a presentation, webinar or radio show and have the audio of the session? You can make it available on your website (free or ask a nominal charge) so people can learn more about you and what you have to offer. It’s a great way to introduce yourself to a new audience.
Do you have photos of the progress of a project? Whether you’re doing a kitchen remodel, landscaping project or a craft project showing the evolution will enhance your credibility. Imagine starting with a drab 1950’s kitchen and showing the demolition and installation along the way of the cabinets, countertops, center island, backsplash, floor and the finishing touches. Simply amazing. Put it all in a slide show on your web site or in a newsletter to announce the completion of your latest project – or both! You’ll have them sold before they even talk to you.
Whether you are promoting something that’s visual, educational or if you just want to show off your latest project Video, Audio and Images are a great way to do that. It works the same way as a web page. Keywords are used to draw relevant traffic and increase the chances that the person doing the search will stay and watch your video, listen to your audio clip or watch your slideshow. What better way for a potential client to get to know you and your work?
Want to talk about how these tools can enhance your image and improve traffic? Give Simple Wizardry a call at 508-697-4027 or use our form to schedule a free 30-minute consultation to talk about a customized strategy just for you.